Rolex Datejust 31 M278271-0002
Rolex Datejust 31 M278271-0002
Referenz
278271
Model case
Oyster, 31 mm, Oystersteel and Everose gold
Bezel
Fluted
Water resistance
Waterproof to 100 metres / 330 feet
Manufacture movement
Perpetual, mechanical, self-winding
Caliber
2236, Manufacture Rolex
Bracelet
Jubilee, five-piece links
Dial
White

Fluted bezel

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Datejust 31.

Fluted bezel

White dial

Lacquer combines almost limitless freedom of colour with intensity and a smooth finish. The lacquering technique consists of successively depositing six thin layers of lacquer on a brass base plate. A colourless varnish is then applied to give the colour or shade all of its depth and shine. Once the varnish is dry, the surface of the dial is polished to magnify the colour; the dial is then ready to be pad printed and receive its appliques.

White dial

Everose Rolesor

Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster collection.

Everose Rolesor

Availability of the Model

All Rolex wristwatches are crafted by hand with the highest level of care and attention to detail in order to meet the brand's high quality standards. It goes without saying that this level of care affects Rolex's ability to produce watches in high numbers, which means that high demand can affect the availability of certain Models.

The new Rolex wristwatches are only available from official retailers. These dealers are supplied regularly and can decide for themselves which customers they sell which watch to.

Wempe is proud to be part of the worldwide network of official Rolex retailers, as such we can let you know about the availability of the various Models.