Glashütte Original SeaQ in green on wrist and CloseUp shot, cyclist leaving paved road
Jaeger-LeCoultre Reverso in Grün liegend
CloseUp einer Reverso mit Streifenspiegelung auf dem Glas
Jaeger-LeCoultre Reverso mit weißem Zifferblatt liegend
Gravur einer Reverso Rückseite

The Turnaround

 

It all started with a true luxury problem: Polo players wanted to wear their watch also during the game. However, the watch glasses often didn’t withstand the challenges of this exciting sport. Jaeger-LeCoultre answered their call for help and came up with an ingenious idea: a little flip that provides protection. You simply turn the case over and hide the dial. The name: Reverso, Latin for “I turn”. It’s as simple as that!

Jaeger-LeCoultre Reverso Video

Timeless Icon and Trend Setter

 

There’s no doubt about it. Jaeger-LeCoultre created a true icon with the Reverso. Invented in the heyday of Art Déco, it unmistakably bears the design elements of the late 1920s and has become one of the most famous watch models during the last 90 years. 

Green Jaeger-LeCoultre Reverso lying; close-up of a Reverso with stripe reflection on the glass.

Like a Real Star

 

Another highlight: The polished back of the reversible case offers a lot of possibilities for customization. In the course of the years, the Reverso – just like a real star – has constantly reinvented itself and has yet always remained true to itself. It is difficult not to succumb to the charm of a Reverso. 

Jaeger-LeCoultre Reverso with white dial lying; engraving of a Reverso backside

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